Multilingual content strategy for global brands.
How the landscape is changing.
In by Sonia Arroyo / juin 28, 2022
The internet’s accessibility powered an initial frenzy of brands aiming for global reach, creating marketing campaigns that spread internationally. But when everyone is going global, how can any one brand hope to differentiate themselves? What is the future for multilingual content strategy?
Alpha CRC and PayPal. Finding a solution for growth through localization.
In by Guylaine Tritton / mai 5, 2022
The real meaning of cultural adaptation.
Or why, sometimes, translation is not enough.
In by Guylaine Tritton / mars 21, 2022
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A little-known language called
Fashion
In by Guylaine Tritton / mars 21, 2022
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Onboarding new clients.
The fashionable way.
In by Guylaine Tritton / mars 21, 2022
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Creating an eLearning video.
Learning how to shine online.
In by Guylaine Tritton / mars 19, 2022
Taking games localization into print
In by Guylaine Tritton / mars 18, 2022
Creativity on tap:
Multilingual copywriting and transcreation for the food and beverage industry.
In by Guylaine Tritton / mars 18, 2022
Nestlé:
Good food, good life, good localization.
In by Guylaine Tritton / mars 18, 2022
Putting the « local » into localization
In by Guylaine Tritton / mars 18, 2022