SEO – Globally
In by Guylaine Tritton / June 24, 2024
Augmenting multilingual content creation with Launchpoint AI
In by Guylaine Tritton / June 24, 2024
It’s time to talk about feelings:
The impact of cultural differences in emotion on brand relationships
In by Guylaine Tritton / August 25, 2023
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AI and the voiceover revolution
In by Guylaine Tritton / June 27, 2023
AI and Creativity
In by Guylaine Tritton / April 25, 2023
How to be exclusively inclusive (and really mean it)
In by Guylaine Tritton / April 24, 2023
Personalization: Adapting the brand experience for different regions
In by Guylaine Tritton / March 23, 2023
Wavelengths –
Thoughts on Creativity
In by Guylaine Tritton / March 20, 2023
Multilingual content strategy for global brands.
How the landscape is changing.
In by Sonia Arroyo / June 28, 2022
The internet’s accessibility powered an initial frenzy of brands aiming for global reach, creating marketing campaigns that spread internationally. But when everyone is going global, how can any one brand hope to differentiate themselves? What is the future for multilingual content strategy?
The real meaning of cultural adaptation.
Or why, sometimes, translation is not enough.
In by Guylaine Tritton / March 21, 2022
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